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Tag: Training

  • Building Loyal Customers from Dissatisfied Customers

    One of the biggest areas that I address with my customers through training and development of personnel is building and maintaining customer rapport and loyalty, whether that be from the very first contact with the customer or at any other stage in the customer journey, including when the customer is not happy with your services.

    Assuming that everyone is in agreement with maintaining customers and building loyalty, rather than looking for new customers to replace them, what needs to take place when a customer complains? Here are two scenarios:

    Scenario 1

    Customer: “Good afternoon, Mr X, I am calling about the recent holiday my wife and I went on which was organized and reserved through Sun Travel.”

    Agent: “Good afternoon Mr X, how may I help you?”

    Customer: “We have returned from our holiday and can only say that it was a complete and utter disaster from start to finish.  The flight out was delayed, not your fault, but still not a good start!  The hotel was overbooked so we were re-booked into a hotel down the road, at best was 2*.  Our tour guide spoke little English and appeared to only be interested in going home.  From here it does not get any better!”

    Agent: “Oh why didn’t you tell us before coming back and we would have sorted this out?  Now there is very little that we can do! I will put you through to my manager.”

    Scenario 2

    Customer: “Good afternoon, Mr X, I am calling about the recent holiday my wife and I went on which was organized and reserved through Sun Travel.”

    Agent: “Good afternoon Mr X, how may I help you?”

    Customer: “We have returned from our holiday and can only say that it was a complete and utter disaster from start to finish.  The flight out was delayed, not your fault, but still not a good start!  The hotel was overbooked so we were re-booked into a hotel down the road, at best was 2*.  Our tour guide spoke little English and appeared to only be interested in going home.  From here it does not get any better!”

    Agent: “Mr X, this is extremely disturbing to hear.  I am so sorry for everything you have been through, and to be quite honest, very surprised!  Certainly we would have liked the opportunity to solve these issues whilst you were still on holiday, however that is not possible now as I understand you have already returned?

    What I am going to do is firstly call the hotel to find out what happened and then to discuss this with my manager to find a solution, which sadly will not be as good as if you were still on location in Spain.  Mr X, please give me until tomorrow morning latest to come back to you?

    What are the main differences between these scenarios?

    Level of listening – in scenario 1, we see selective listening which means we are listening for what we want to hear.  In scenario 2 – empathetic listening, which shows the relevant concern, interest and empathy to the customer.

    Empathetic listening gives the customer the understanding that you firstly have heard, secondly that you care and thirdly that you want to solve the issue and that you care about your customers.  Selective listening means you only want to hear the information that you can use to support your own argument and in this case almost blames the customer for not informing Sun Travel whilst still on holiday.

    Authority level – In the first scenario the agent is very quick to hand over the problem to the manager and abdicate any responsibility.  In the second scenario we see that the agent is confident, assertive and keen to sort out the situation, and has decided to discuss everything further with his/her manager once all information has been gathered. The situation was not simply escalated to the manager, showing an understanding of how to solve customer problems as well as some authority for the decision.  These two points help to put the customer at ease, giving time to do this thoroughly.

    Giving out authority to handle customer complaints confidently and competently is vital to building customer loyalty, giving the customer a feeling that they are in the right hands and will be looked after. To give out authority means training team members on what is expected of them when a customer complains and what is their jurisdiction in terms of financial compensation they can give before having to escalate the decision to the next level.

  • Challenge or stress – it’s a fine line!

    The dictionary defines stress as “a pressure or tension exerted on another object; a demand on physical or mental energy; or forcibly exerted influence usually causing distress or strain.”    In short stress is any factor, positive or negative that requires a response or change.  In medical research it is widely recognized that chronic ongoing stress can lead to illness, aggravate existing disease conditions and accelerate aging.

    There is a need to be in constant interchange with our surroundings and it is this interchange that creates stress.  If looking at reality this is simply a fact of life.  There is no way to avoid stresses in life.  Every organism, including man must be able to adapt to changing environmental and social conditions in order to survive.  However, over time the continual need to adapt to change can disrupt the metabolic balance of the human organism.

    Common stressors for people today include most aspects of life – family, financial, emotional and environmental, nutritional factors, as well as personal and work-related stresses and relationships.    According to research nearly half a million people in the UK have work-related stress that is making them ill, leading to the need to take sick leave.  It is estimated that 12 million working days are lost each year in the UK due to stress-related illness and in some cases even injury. (HSE.gov.co.uk)

    Stress in the work place can be a result of different factors, in general there is a mismatch between the requirements of the job, the employee’s capabilities, the resources available and the needs of the worker.

    The concept of job stress is often confused with challenge.  Clearly these concepts are not the same.  Challenge, if at the appropriate level, energizes us psychologically and physically.  It motivates us to learn new skills and master our jobs. When a challenge is met, we feel relaxed and satisfied, proud and perhaps even excited about what we have achieved Thus, challenge is an important ingredient for healthy and productive work. The importance of challenge in our work lives keeps us learning, growing and developing.

    A challenge becomes stressful when there is either rejection that the goal cannot be achieved because it looks and feels overwhelming or when job demands cannot be met, due to employee capability and or lack of necessary resources.  Very quickly the situation can change from focused and motivated to achieve, to exhaustion from trying and the sense of ability to accomplish has  turned into feelings of stress.

    We know that what is stressful for one person is not necessarily stressful for another because of individual characteristics, including coping mechanisms, previous experience, level of maturity and possibly personality. The questions therefore are how can we as managers and leaders:

    • challenge team members, use this challenge to motivate, but not stress them to a point of no return?
    • identify when the line between challenge and stress has been crossed?

    Victor Vroom’s Expectancy Theory helps to answer these questions.  His theory is ensuring that there is a sound relationship for the employee between effort and performance.  These feelings of motivation and satisfaction are further increased if the individual and or team can see the relationship between good performance or outcomes and reward, especially if it is a reward that is valued.  Feedback cannot be underestimated when challenging team members, as well as working with Vroom’s model.  Both gaining feedback and giving feedback, help us as managers and leaders to understand whether the challenge is about to become stress.

  • Conflict Management

    What is Conflict Management?

    I was looking at the term  “conflict management” the other day and realized that it is often used interchangeably with “conflict resolution”.  The difference, however is that the concept of conflict management is based on a premise that not all disputes end in resolution.  Additionally, conflict management is the practice of identifying and handling conflict in a sensible, fair and efficient manner.  Therefore, in summary “conflict management” is any collection of actions, responses, processes, and/or systems that help manage, improve, or prevent the deterioration of relationship dynamics.

    A part of effective leadership is conflict management.  When parties involved cannot resolve the dispute, leaders use strategies to manage the dispute and acknowledge the differences.  Conflict management brings awareness to the parties in a dispute of their options.  It allows examination of their own assessments, to communicate their feelings and to choose options that avoid defensive or aggressive reactions.

    Words to the Wise

    We often think that other people see the world in the same way as we do, and overestimate the degree to which they understand our approach and actions.  As leaders of ourselves and of others, it is important that rather than making assumptions, we ask for clarification.

    Be willing to take the first step in opening up the conversation.  The fear of rejection may lead to closed body language and lack of eye contact, which may be perceived by the other person inaccurately.  Go out of your way to make eye contact, and open up the conversation constructively.

    Skills for Managing Conflict

    Various skills are utilized in managing conflict:

    1. Open Communication (questioning openly, active listening, reflecting, feedback and focus)
    2. Establish Ground Rules to ensure the discussion is constructive and productive
    3. Confront Current Issues – not the people and not the past
    4. Use Listening Skills – for both logic (content) and feelings (emotions).  Listen to understand – paraphrase, repeat, summarize to check understanding.
    5. Keep Emotions in Check and be aware of the emotions of the other party.
    6. Use humour to relieve tension (when appropriate)

     

    Linda Tropp, Ph.D Director of Psychology of peace and violence concentration at the University of Massachusetts, Amherst, USA

  • Anyone got a plan b?

    The General Election results have for the second time in recent history demonstrated the importance of having a Plan B.  What I am referring to is the Brexit vote – for most people there was little thought to the fact that Britain would vote “out” seen through comments such as “If I had known we would be out, I would have voted to stay in!”  The Conservative government at the time, also did not consider the fact that the British people would vote “out” and therefore create a Plan B, or contingency to kick in if the unspeakable happened.  Thus, the hasty resignation of David Cameron immediately afterwards and the chaos that ensued to find another Prime Minister.  Not to mention the “no man’s land” that we all seemed to feel with no leader at the helm and the potential impact that had on business both nationally and internationally.

    Again in the recent election results, there was no thought to the fact that the Conservatives would not win.  How can any leader be so confident, or we might say egotistical?  In this blog I am not advocating any particular party preference or view.   It is strange however that on both occasions, not too far apart from each other, it is the Conservative leadership who have fallen into the same trap of not expecting the unexpected.

    Where was Plan B?  In other words why, in both cases was there no apparent discussion on the possibility of the vote going in the opposite direction to firstly the planned goal and secondly the desires of the leadership party?   Effective leadership is certainly about driving towards a specific goal by inspiring and motivating those that are responsible for making it happen, but we should never be so overly confident as to not ask the question “What if…..” and have a plan B for that eventuality.

    Most leaders are motivated to avoid failing, because firstly we plan to succeed, but secondly we need to manage the emotions of disappointment and self shame which often turns to self anger and self-beratement when we realize that we did not achieve that goal, and therefore are imperfect, and consequently everyone else suffers in the same manner.  OK, we had no Plan B.  Now what?

    Failure is an opportunity.  In a crisis many leaders want to carry the weight of the world on their shoulders – “I got us into this mess, I will get us out”  (Theresa May) when actually the way forward is to work with your team with humility and collaboration to find a new way forward and to learn from the experience.  Failure helps to re-visit and re-define priorities.  This might mean giving up the original goal or re-defining the goal and then moving forward.

    Columbus was looking for India, Alexander Graham Bell was trying to invent a hearing aid, and Colonel Sanders of Kentucky Fried Chicken fame was planning to sell his chicken recipe to restaurants.  Often what we are planning to happen leads us to something very different.

    Plan B is not only for large scale situations, such as running a country, but for smaller situations where the impact of if it goes wrong carries high risk on business operations – the server crashes, your main supplier goes bankrupt, your tanker transporting goods damages it’s hull etc.  Whilst it might not be the most sexy task, it does help provide calmness in the ensuing chaos, focus, and ultimately a framework and goals to continue to exercise effective leadership.

    Sir Ernest Shackleton, The Great Antartic Explorer and his men survived the wreck of their ship “Endurance” coming home in good health and good spirits all because of Shackleton’s leadership.  He later wrote “The disaster had been looming ahead for many months, and I had studied my plans for all contingencies a hundred times.  The task ahead was likely to be long and strenuous, and an ordered mind and clear program were essential if we were to come through without loss of life.”  (Shackleton’s Way, Margot Morrell and Stephanie Capparell)

    Perhaps its time for us all to take a leaf out of Shackleton’s book and ensure when the risk is high to our operations that we have a Plan B?

  • Are Bots Really The Best Option?

    With the ever-advancing fast pace of technology, more and more customer support functions are being taken over by bots.

    WHAT IS A BOT?

    As defined by www.Techterms.com, “A internet bot, also known as web robot, www robot or simply bot, is a software application that runs automated tasks (scripts) over the Internet. Typically, bots perform tasks that are both simple and structurally repetitive, at a much higher rate than would be possible for a human alone.” 

    There are many types of bot, the most common being Web Crawlers, Chat Room Bots, and Malicious Bots.

    Bots are becoming ever more popular for small and large businesses alike. While they have some clear benefits, do they really outweigh the negatives?

    Do bots provide the best customer service?DO BOTS PROVIDE THE BEST CUSTOMER SERVICE?

    Why do we think that a robot can do the job of a person in areas of customer interaction?

    Perhaps I am the dinosaur here?   The impact of using a bot in place of a human has some advantages certainly, but also many glitches, not to mention inabilities.

    A bot cannot answer anything that is non standard.  In my experience there are few customers that want to be classed as “standard”.  Certainly, there are questions that customers ask that are common to many customers and these can easily be handled via search or frequent questions on the same web page.

    However, non-standard questions, which for me seem to be the norm, cannot be addressed by a programmed robot.  In fact, what ends up happening is a deep frustration on the part of the customer who spends a great deal of time chatting with Philip, the bot, who is chatting to lots of other customers at the same time.

    Ultimately, you find ‘Philip’ either gives you an unsatisfactory answer that does not address the question because he does not understand it in the first place, or you stop the chat out of shear frustration due to slowness of response. 

    THE POSSIBLE IMPACTS

    Has anyone stopped to assess the impact of these so-called improved steps on:

    • Customer satisfaction?
    • Loss of customers due to lack of human contact?
    • Whether or not the customer’s issue was addressed?
    • Whether or not the customer’s issue was resolved?

    It seems to me that evaluation of the use of a bot is done from a cost effective position only.  However, I will be glad to stand corrected on this point.

    What drives a company to use bots?WHAT DRIVES A COMPANY TO USE BOTS?

    Bots are becoming ever more popular for small and large businesses alike. While they have some clear benefits, do they really outweigh the negatives?

    Asking the question in another way – Why do company’s wish to avoid or be uncontactable by its customers? There are several answers that I can think of:

    • Companies want to avoid a training cost that is inevitable to ensure excellent customer service.
    • Companies don’t want to invest in hiring and training management who lead the support team.
    • The operators, support team etc. are afraid of customers’ questions because firstly perhaps they do not know the answers to the questions asked and secondly do not know how to get the answers.
    • The companies believe their own product and service to be perfect and therefore there is no reason for customers to contact us.
    • The customer is not a priority or important, therefore why have personnel to provide a service to the customer.

    There are probably many more answers to this question.  However, just looking at these possibilities is both scary and thought provoking at the same time. 

    CUSTOMER SERVICE BUILDS LOYALTY

    Is it just me who wants to talk to a person because I believe in the human ability to solve the issue they are faced with, and if not able to, can at least share some empathy to your dilemma or difficulty?

    Perhaps I need to think differently about customer service and how I work with my customers to train team members – team leads, managers and leaders to inspire and drive excellent service in their teams. This is both enjoyable and essential to building customer loyalty and therefore business sustainability.

    ARE WE LOWERING OUR EXPECTATIONS?

    My expectations of banks, airlines, suppliers, shops and similar businesses, is one of excellence; of genuine interest in the client and customer base. I also expect these businesses to have the ability to communicate effectively, irrelevant of the issue, and have the desire to resolve the issue, provide the answers and ensure that the customer is overall satisfied.

    Are we really expected to accept mediocrity because a bot can only do what a bot is programmed to do? In other words a bot can only deal with issues that fall within the area of bot-expertise.  On either side of this expertise it is necessary to have human skills.

    Bots are becoming ever more popular for small and large businesses alike. While they have some clear benefits, do they really outweigh the negatives?

    Are we lowering our expectations?

    THE BENEFITS OF HUMAN CUSTOMER SERVICE

    In drawing a parallel to the current level of bot-expertise, you can say that humans have the same issue if untrained.  In any event, a human can respond and express empathy, respond at a normal pace of conversation and through human logic and expertise suggest a suitable way forward.  A human customer service expert can also be proud of what they do, how they do it and of the company that they work for.

     

    Rachel ShackletonRachel Shackleton is an entrepreneur who owns and manages Green Key Personal Development and Green Key Health. Working with local and multinational organisations, she is a public speaker and trainer in the spheres of leadership, communication and customer excellence. She ensures sustainable productivity and profitability through healthy self-management and leadership practices, ensuring a focused and successful workforce.

  • Are Leaders Born or Made?

    “The greatest leader is not necessarily the one that does the greatest things. He is the one that gets the people to do the greatest things.”  Ronald Reagan

    The question of whether leaders are born or can be made through learning and development is a question that is very often asked. This blog will explore the relationship between being a natural born leader, which certainly many people are, as well as learning the skills of an effective leader.

    Working on the premise that leadership is influencing others to want to do their job while management, also very important is getting the job done through others, the differentiating factor we could argue is how we influence those who work with us to want to do their job, to love doing their job, and to do it well on a consistent basis.

    What makes an individual want to do and love their job? Initial motivation to get out of bed in the morning has to be the responsibility of the individual, as does the positivity and excitement to turn up for work. The question then is what makes the experience between someone who turns up for work because they need the money and someone who wants to be there, enjoy the daily challenges as well as the regular tasks and duties that are a part of all roles. The answer lies in looking at the importance of colleagues who we associate with and enjoy working with as well as the person that we report to and who guides us while bringing out the best in each person. That manager and leader builds motivation and commitment in each unique individual to inspire them to want to as well as to love, coming to work. The person that builds a positive, fun climate in order to deliver peak performance.

    Characteristics and skills of an effective leader include, but may not be limited to:

    Honesty and integrity saying what you will do and doing it, being true to and keeping to your word, being consistent with those you lead and not treating one person more favourably than the other. As well as being consistent in all your actions and behaviours. Operating with high levels of personal integrity.

    Openness – being open to share feedback, both positive and constructive negative feedback while also showing vulnerabilities and encouraging and allowing others to also be open to share, to provide their feedback to you as well as other team members.

    Positivity – irrelevant of what is happening to find the upsides without being unrealistic. Remaining upbeat despite challenges and difficulties, not pulling yourself and others down.

    Ability to listen – perhaps the most critical of all the characteristics and skills of a leader. Taking time to hear others, being fully present and not necessarily finding a solution for that person’s plight, but simply listening and showing that you care. Listening is also important when it comes to listening to oneself. Knowing how you feel and acknowledging that. Addressing issues without taking them out on those you lead. Giving out the message that you are here, present and available while being able to show self-compassion and compassion for others.

    Humility – not being afraid to show your humble side. Just because you have been given the role and the job description, does not mean that you have to have all the answers. It is fine to say, “I don’t know what to do in this situation, does anyone else have any ideas?”

    Desire to see others grow and develop – Wanting to keep everything within your control only serves to stifle growth and development of both yourself and others. Trusting colleagues to deliver gives freedom to make decisions, freedom to experiment and try without fear of reprisal if it all goes wrong. Using these opportunities for assisting learning and development builds trust.

    Learning mentality – Leaders who do not have a learning mentality for themselves as well as others, will soon reach their ceiling of growth and be left behind.

    Trust – trusting yourself and trusting others creates an atmosphere of positivity, wanting to learn, confidence to take on something new and address challenges, ultimately leading to positive and constructive feedback and delegation of authority to create autonomy within the workforce. It takes time to earn trust which is an accumulation of all the little things that you do and say.

    Purpose and vision – Has a clear vision and knows their own purpose, why he or she is in the position of a leader, while also being clear about the purpose and direction of the organisation or department and is able to share that purpose and vision with others in order to build commitment.

    Self-care – Each one of us has a responsibility to ourselves firstly to ensure we are full of wellness and vitality through respect for mind, body and soul. Vitality is not just about regularly going to a gym, jogging, swimming or playing tennis it is much broader than that. Focusing only on the physical aspects of ourselves, failing to address the mental, emotional and spiritual aspects that are often the foundation to wellness and who we are, what we are experiencing and how we show up and contribute to this the world means we are addressing 25% of what contributes to wellness, vitality and general wellbing.

    Looking around the world at our “global” leaders, those nominated to lead a country, I struggle to find many of these skills and characteristics. Is it a surprise that governments are in disarray? I won’t take your time or energy to pick those apart that regularly feature in our media, sadly for the wrong reasons, I’ll leave you to do that using the above points. What went wrong in our systems? At this time, I cannot find a reasonable answer. Is it a reflection of our education system, upbringing, life experiences or culture? Probably a bit of each.

    Returning to the main question of can you learn to be an effective leader?  Do you learn integrity, honesty, how to trust and how to listen, are these characteristics and skills acquired somehow, or are you simply born with them? Integrity and honesty come from one’s upbringing while the ability to listen effectively and provide feedback are skills that can be learned if a person is interested while being given the experience of a wonderful role model in one or several job roles, through a family member or other role model who is closely followed.

    Developing your managers to become effective leaders is never too late. Giving them the skills to perform well, nurture individuals and teams to build commitment, encourage growth and development of others, while developing themselves is critical not only to the individual, but to the business as a whole. Without an effective leadership team, your ship is sailing without a rudder. It is like setting sail with all the bells and whistles, latest technology, fantastic systems, luxurious interior design, as did the Titanic when she set sail on April 10, 1912. Investing in development of your leadership team, irrelevant of seniority, makes sound, financial sense.

    If you want to optimise your leadership skills or develop the leadership skills of a manager then please drop me an email to rachel@greenkeypersonaldevelopment.com or book a zoom call.

  • 5 Steps to Drive Employee Engagement

    We might ask the question who is responsible for engagement of employees and their development? On the one hand that responsibility can be given to line managers and on the other to employees themselves. Or you might take the other tack of putting the responsibility firmly on the shoulders of Human Resources or Learning and Development specialists. Perhaps the answer lies with all parties taking their fair share of creating, ensuring and committing to engaging for the purpose of driving development and ultimately performance of the individual, team and organisation?

    Personal development, unlike a Michelin star, goes with the individual wherever he or she goes, it does not stay with the organisation that was instrumental in instigating that development. Therefore, you might ask: “What is the point of developing employees if they are going to leave anyway?” Believe it or not I still hear this question far too often! If every organisation and individual is actively engaged in personal development which at the time benefits the organisation in which they are working, then when they leave, the replacement if from outside the organisation will also have a certain level of professionalism, knowledge and skills in their sphere of expertise. Consequently, circulating individuals who are inspired to learn and to engage in their own personal development will not only give to and benefit their new employer, but also keep that employer on their toes to provide further opportunities for development and growth. But as we all know, growth and development do not come without engagement.

    Breaking this down – engagement in the workplace means the absence of presenteeism. It means employees who embrace their role and their responsibilities within that role and are motivated and committed emotionally by what they are doing as well as the opportunities and challenges that present within the role, as well as opportunities to take on other roles whether in the short or long term. As Kevin Kruse, Founder+CEO of www.LEADx.org, wrote in Forbes Daily “Employee engagement is the emotional commitment the employee has to the organization and its goals.”

    “This emotional commitment means engaged employees actually care about their work and their company. They don’t work just for a salary, or just for the next promotion, but work on behalf of the organization’s goals.” Invariably this means that an engaged employee will go that extra mile if needed, they will step in willingly during difficult times, work overtime without being asked and generally hold the interest of the company at the forefront of what they do in their role.

    According to Gallup’s latest State of the Global Workplace Report, 2021, “only 21% of employees are engaged at work. Even outside of work, only a third of the people making up our organizations feel like they are thriving.  This low engagement isn’t an overhyped narrative — Gallup estimates that low engagement costs the global economy nearly 8 trillion USD.”

    McKinsey surveyed over 13,000 workers across the globe for their Great Attrition, Great Attraction 2.0 report, with 45% of respondents having quit or planning to quit over the past year. The top five reasons for quitting show clearly that the inability to retain talent is a direct result of high job demand that is “supported” by inadequate, uncaring and poor leadership that is compounded by inadequate compensation and lack of opportunities for development:

    • Lack of career development and advancement: 41%
    • Inadequate total compensation: 36%
    • Uncaring and uninspiring leaders: 34%
    • Lack of meaningful work: 31%
    • Unsustainable expectations: 29%

    Perhaps there is a hesitancy amongst HR professionals and top leadership to hire in this current climate with the expectation that the UK and perhaps the world, is facing a recession. Surely then if this is true, retention through active engagement has to be the answer? What are some of the ways that employee retention and engagement can be improved? In no order of importance as they are all interconnected, but together make a huge difference to how employees feel and how emotionally engaged they are within their role and the organisation as a whole:

    1. Engage managers and develop leaders

    If managers are not satisfied with what they are doing, it is unlikely that they will inspire others. Start with manager engagement and develop their commitment through knowing their needs, providing support and offering development to support their personal goals as well as the goals of the organisation.  Effective leaders require autonomy. If your organisation expects leadership to follow a set of rules without questioning, without application of personal knowledge and skill, combined with extreme pressure to deliver, perhaps it is not leadership that you are requiring?

     2. Show interest by following up regularly with employees

    There is a big difference between a bot or robot and a human. Humans require recognition for who they are and what they contribute. All managers and leaders should know their team members and be able to relate to them on a personal basis as well as job-related basis. This shows they have a personal interest in the welfare of their team members and show that they are valued. Employees who do not get the necessary recognition to feel valued for their contribution will most certainly look elsewhere.

     3. Give positive feedback and recognise improvement

    It is so easy to see and find someone doing something wrong – in fact is it human nature to notice what is not right as opposed to what is right. Find employees and team members doing things right, recognise their improvements, however small, to encourage more of the same behaviour. Employees who feel valued will undoubtedly become engaged.

     4. Listen to your employees

    Listening is the greatest gift one individual can give another. Managers, peers and colleagues who are unable to truly listen to others are missing out on the opportunity to show interest, connect emotionally, respond to thoughts, ideas and suggestions and demonstrate that they value their input whether implemented or not. Listening empathetically helps build emotional connection which in turn builds trust and confidence in one another.

     5. Plan for career development and advancement

    As seen in the McKinsey survey 41% of employees lacked engagement and left their organisations in search of a position elsewhere because of lack of career development and opportunity. 31% because of lack of meaningful work. Not everyone wants to become General Director, CEO or Group HR Director.  It is human nature to want to improve ourselves and if an organisation, department or team is unable to provide adequate opportunity to learn new skills and gain new knowledge, experience different roles, grow the level of responsibility and increase autonomy, then seriously the leadership of that organisation needs to look in the mirror and question themselves honestly and openly as to why employees are lacking engagement and worse still looking elsewhere for new positions.

    The responsibility for employee engagement falls squarely on the shoulders of leadership within each organisation to develop a culture that truly cares for their workforce, wants and aims to have each employee grow hand in hand with the organisation.  But, more importantly ultimately wants their employees to drive the success of the organisation.

    References:

    https://www.forbes.com/sites/kevinkruse/2012/06/22/employee-engagement-what-and-why/?sh=148639287f37

    https://advise.gallup.com/employee-engagement?campaignid=18945816141&adgroupid=143633586437&adid=635680356857&gclid=CjwKCAjwiOCgBhAgEiwAjv5whMr9eXpYipo3ReeMZSr36ar2DHLyVLxPP25QkECaGmhj8d-0DILhGBoC_iUQAvD_BwE

    https://www.lumapps.com/resources/white-papers/attract-engage-retain-the-employee-experience-advantage/

  • 5 Ways to Create a Great Customer Experience

    Great customer service and a great customer experience is the foundation to any business.  It does not matter whether you are in the frontline serving customers or not.  Any member of a team is always either serving the customer directly or serving someone who is serving the customer.  The Ritz-Carlton company motto perfectly sums this up “We are ladies and gentlemen, serving ladies and gentlemen.”  In other words, there is no difference between the real guest coming from outside and buying products and services and an internal guest – a fellow team member.  Offering a level of service that wow’s the customer has to come from every corner and every level of the company.  It is like an orchestra, everyone has to play their part, in time, to the correct standard to present a well-orchestrated piece of music that creates maximum enjoyment for each and every audience member.  When the orchestra is playing well customers want more of the same and will bring friends along with them, thus organically growing your business.

    It is normal and natural that customers will be annoyed when a product or service does not meet their expectations. However, the way it is handled will either build loyalty to the brand and company, or completely destroy that relationship, losing that customer and potentially several more depending on who they tell.  In today’s world in most situations the customer has a choice, if they do not get what they are seeking in the holistic sense with you, they will go elsewhere.

    5 ways to create a great customer experienceCustomers who love your company, not because necessarily the product is the very best, but because your personnel know the customer and make them feel individual and welcome in each and every interaction, irrelevant of who serves them.  Customers who receive this level of service will always be loyal, giving you whatever business they can within their remit.  Not only that, if something slips in the product, when the service is consistently exceptional, and the mistake addressed in the same manner, they will in most cases overlook the product issues and give a second chance to allow you to get it right. This is the foundation to a strong and loyal customer base.

    Just as important, personnel who enjoy working with customers get so much more with each interaction, which increases their level of job satisfaction ultimately leading to an inspired happy and joyful workforce who want to be at work and who in turn share this joy with everyone else in their lives, including your customers.

    We have all had times either in a store, or online, when we’ve had a very poor customer experience. Since the onset of Corona virus, sadly these experiences are increasing, individual staff members very often hiding behind the phrase “Because of Covid we cannot do……….” it is incredible what the onset of Covid has enabled companies to get away with?  I have heard the excuses of “I can’t send a rescue truck, (to collect a car that has broken down), because of Covid”, “Because of Covid chicken is off the menu.” In my local supermarket when asking for the customary coffee, the response was “We have not been serving coffee since Covid.” Interesting that I can buy a coffee in Costa, Starbucks, and the many other coffee shops and wagons, but coffee in the supermarket, which by the way, I serve myself by putting a cup under the machine and pressing the button, cannot be supplied because of Covid?  Previously a member of the team would clean the machine, therefore there is no extra manning requirement here!

    Do these companies, honestly think that their customers are so misinformed as to accept these and many other excuses used to hide behind and cover up the real issue of either staff shortages, poor training, lack of leadership or using Covid as an excuse to reduce manning levels?  Surely now, more than ever is the time to make customer service a priority?

    WHAT ARE SOME THINGS YOU CAN PUT IN PLACE TO GIVE THE CUSTOMER A GREAT EXPERIENCE?

    The following 5 things are for me the foundation to creating a great customer experience over and over for each and every customer that builds a loyal customer base which in turn results in a happier, healthier workforce who share a willingness to do a good job for you, all of which translates into decreased absenteeism and increased profitability:

    BE GENUINE WITH ALL YOUR CUSTOMERS

    Of course, we all want to front our company in a positive and successful light.  However, that does not stop every employee being genuine and showing the unique person that they are and using those qualities to serve customers, intuitively linking with customer feelings and emotions and responding in an appropriate manner.  Having service standards is of course important, but only to the point that they do not create robots. As far as I am aware, no one wants to be served by a robot?  Admit mistakes, accept them, apologise genuinely and find the best solution to correct the situation.

    WORK WITH AND THROUGH YOUR PERSONNEL

    Train all team members about the importance of the customer, both internal and external, and give them the autonomy to be individual and shine in each and every customer interaction, going that extra mile not because they were told to, but because they want to.  Provide the parameters to empower them to take things into their own hands to support their customers.  When they do go that extra mile, support them and give praise and recognition. Share each example as an inspiration and form of encouragement for other team members. 

    My logistics manager, without any direction from me, used to call the customers randomly simply to say “Hello, and ask how they are.”  I had no idea about this until one day one of my customers told me how much they enjoy the calls from Andre.  On enquiring what the calls were about I was informed “Oh, just about saying hello!”  I grew several inches from the pride that I felt at that moment.

    LIVE AND SHARE THE COMPANY VALUES

    Ensure that each and every team member understands how to apply company values in their day-to-day life so that the values live, and there is no disconnect between what the company publishes and what is actually adopted in practice.  Ask employees to share what these values mean for them as well as giving examples of how they might apply them through their work. Encourage them to do just that to make the words come to life and have meaning and consistency for internal and external customers alike. 

     Employees who feel a part of and are able to align their own values with the company are more self-confident, feel connected to the overall team, and more comfortable in taking steps that perhaps before they would not have done without this knowledge.

    FIND YOUR TEAM MEMBERS DOING SOMETHING WELL

    It is human nature to be quick to see the negative, what has not been done, what was done poorly, being late, missing deadlines, shoddy work and so on.  Noticing the small things as well as the large things done well and giving the recognition each and every person in your team deserves, goes a very long way to building a positive, loyal team and strong company culture.  In my book, there is no such thing as a bad employee, only bad management!

    LEAD BY EXAMPLE AND “WALK YOUR TALK”

    Get out there on the front line and be with your personnel. Get feedback from your them on what is working well, what is not and how they think it can be improved.  Where suggestions are reasonable, act on them and make it known to other team members whose idea it was and why it is being implemented. For suggestions not implemented give an explanation so that the person does not think you are simply paying “lip-service” or doing a tick-box exercise in simply asking the question, with no intention of doing anything about the response. Talk to your customers, showing every employee that the customer is important and that you are not afraid to communicate with them and to hear what they have to say, whether good or bad.

    In 30 odd years of working with customers in restaurants, hotels, my own companies and as a trainer of customer service, of course there are many other things that I can add to this list, but starting here will create a very strong foundation.  In the words of Tony Hsieh now retired CEO of Zappos, “Customer service shouldn’t just be a department, it should be the entire company.”

     

    NEED HELP WITH YOUR CUSTOMER SERVICE SKILLS? TRY OUR CUSTOMER FOCUSSED COMMUNICATION E-LEARNING COURSE!

  • 6 Reasons Why it is Important to Include Game-Based Learning in Your Content

    A Guest Post by Shaheen Sajan

    Can gamification make learning more meaningful or should we brace ourselves for a new wave of e-Learning courses diluted of any substance?  Here are 6 reasons why Gamification is not just a passing fad or trend and why it is here to stay. 

    1. A CARROT INSTEAD OF A STICK

    When it all comes down to it, gamification is really about motivation.  You can always motivate someone with the stick approach and the threat of failing.  Or you can take the Swedish National Society for Road Safety’s carrot approach that applied gamification principles to road safety.  Remarkably, they found a way to make it fun to drive below the speed limit by awarding safe drivers with lottery tickets. 

    2. NOT JUST FUN AND GAMES

    When a new concept is introduced to e-Learning, it’s only natural for people to try to make sense of what it means and to want to understand how it works.  One misconception with gamification is that it means we are adding games to our e-Learning modules that detract from the main topic to be learnt. 

    Gamification does not have to involve games.  In fact, some of the best uses of it so far have had no games whatsoever.  It is interactive learning with a goal.  Now you’re probably thinking; ‘well quizzes do that already.’ What is different between traditional e-Learning quizzes and a gamified quiz is the competitive element. 

    The principles of gamification are widely linked to Game Theory.  Any non-mathematician who watched Russel Crowe’s a Beautiful mind knows Game Theory explains why we make the choices we do based on our perceived probability of success. 

    As you will recall, there were no games in that movie but the principles of gaming and game theory are somewhat linked by the desire to succeed.  Gamification simply takes the best elements of games and applies them to learning to make it more engaging.

    3. COMPETITION IS HEALTHY

    Quizzes are an essential building block of e-Learning courses. For the competitive animal, quizzes can be boring when you are only competing against yourself.  Sure, you can earn bragging rights but who else will   really care that you answered 95% of the questions correctly other than someone who is taking the same class?  Here’s a lesson you don’t have to learn the hard way; bragging to people not taking the same course just doesn’t work and in fact it is a recipe for social disaster and dateless Saturdays! 

    This is why leader-boards make sense.  Depending on the LMS you choose, you can set up leader-boards where all course participants can compete against each other.  You get to see who is on the top percentile and where you fall in comparison.  It is this type of healthy competition that motivates a participant to do better and achieve great results. Studies show that 89% of participants would be more engaged in an e-Learning application if it had a point-system. 

    Being mindful not to ostracize underperformers, there should always be a button that asks participants if they would like their results to be published or not.

    Why it is important to include game-based learning in your content4. CELEBRATE ACHIEVEMENTS

    Can gamification make learning more meaningful or should we brace ourselves for a new wave of e-learning courses diluted of any substance? here are 6 reasons why gamification is not just a passing fad or trend, and why it is here to stay.

    It’s always good practice to recognize anyone who is working hard and achieving good results.  When e-Learning is gamified and a user performs well, they can be awarded with a badge or an endorsement that is linked with their profile. 

    Collecting badges motivates users to learn more and earn more.  Let’s say you are teaching a communications course.  You can use gamification to award badges along the way such as: good situational judgement, empathetic listener or communicator extraordinaire.  These endorsements can then be used by the user to market themselves and their skills, creating a win-win situation. 

    5. MAKE LEARNING ADDICTIVE

    When it’s gamified, the goal is to learn but the methods used are designed to motivate the user.  One simple example of this that works incredibly well is vocabularly.com.  I’m sure I’m not the only person who tried to read the dictionary when they were a kid thinking we would have a great vocabulary at the end.  I don’t know about you, but I gave up just after aardvark (ˈärd-ˌvärk) when I realized how boring the dictionary was. 

    Along comes vocabularly.com and suddenly reading the dictionary becomes fun and highly addictive.  Vocabulary.com often has amusing definitions, not as amusing as those of the dirty minded urban dictionary, but they are certainly funny enough to be memorable.  Now here comes the gamified part.  You get to build a vocabulary list and the site generates a quiz or you can take one of their generic quizzes such as the top 1000 words and compete against users worldwide.  The last I checked, the top of the leader-board was some guy in India who had an English vocabulary of 1,341,365 words.  Thanks to gamification, the user is learning and for the first time ever, reading the dictionary is fun. 

    6. BOOST RETENTION

    When done right, gamification makes learning fun rather than an onerous chore. Frank Farral, leader partner at Deliotte said: “If you can gamify the process, you are rewarding the behaviour and it’s like a dopamine release in the brain. Humans like a game.” 

    Gamification encourages the user to experiment and discover what they think they need to learn. It puts them in the driver’s seat of learning.  The science behind it is when they are having fun while learning, those ‘feel-good’ endorphins are released which make the user excited because they are achieving something.  It is this excitement that makes them more motivated and makes learning more memorable. 

    It is the precise point when they stop becoming passive observers and become active participants that the knowledge you need them to retain gets stored in their long-term memory, right where you want it.

    TO SUM IT UP

    Gamification is not a buzzword but a useful technique to engage your learners, motivate them, and boost retention of your content whether individual e-Learning, virtual training or face-to-face training in groups. 

     

    To find out more about how Green Key can design interactive e-Learning courses, contact Rachel directly.

  • A Lesson from Authentic Service

    “The authentic self is the soul made visible.” – Sarah Ban Breathnach

    On a recent holiday, I stayed in a Marriott hotel perched above one of the great wonders of the world. The setting was breathtaking—spacious rooms, restaurants, a golf course, gym, pool, spa. On paper, it ticked every box.

    But as most seasoned travellers know, a hotel is never just about the facilities. The most memorable experiences are created not by architecture, but by people.

    It’s easy to imagine the alternative. Sitting poolside, unable to get anyone’s attention for a simple drink. Being greeted at reception with a frown that makes you feel like you are a nuisance. A beautiful desk, a vase of flowers, and a seamless check-in system mean nothing if the person behind the counter makes you feel unwelcome.

    This hotel was the opposite. Every staff member I encountered was warm, professional, and—above all—genuine. Conversations weren’t scripted, smiles weren’t forced. Each interaction felt human, genuine, and intentional.

    It struck me that this kind of service doesn’t happen by chance. It reflects something deeper: leadership that fosters authenticity throughout an organisation.

    Why Leadership Shapes Culture

    There’s a saying: “The fish stinks from the head down.” But the reverse is true as well: if the leadership is healthy, principled, and value driven, that spirit flows through the entire organisation.

    I never met the General Manager of that Marriott, but I could sense their influence. Staff felt empowered to be themselves, trusted to take initiative, and encouraged to treat guests not as transactions but as people.

    That is the hallmark of authentic leadership: setting a tone where people don’t just perform duties, they live the values of the organisation.

    What Do We Mean by Authentic Leadership?

    Harvard Business School defines authentic leadership as a “style built on integrity, accountability, and principle-driven decision-making. Authentic leaders are guided by an inner compass, not by short-term expedience.”

    This style of leadership builds trust, fosters approachability, and improves team performance. It creates organisations where people feel safe to bring their full selves to work.

    Harvard Business Review research shows that authenticity in leadership leads to tangible benefits for employees, including:

    •    Better relationships with colleagues

    •    Higher levels of trust

    •    Greater productivity

    •    A more positive workplace environment

    While authenticity may sound like a “soft” quality, its impact is measurable. It boosts morale, retention, and results.

    Characteristics of an Authentic Leader

    Harvard highlights several traits:

    Mission-driven – they know what they stand for and why.

    Self-aware – they understand their strengths, weaknesses, and values.

    Committed to growth – they strive to improve themselves and others.

    Disciplined – they pursue excellence consistently.

    Trust-builders – they earn faith by acting with integrity.

    To the Harvard characteristics, I would add a few more qualities:

    Openness – they recognise contributions, making people feel valued.

    Consistency – their behaviour aligns with their words.

    Accessibility – they connect on the shop floor, not just in the boardroom.

    Supportiveness – they focus on people’s strengths, not just weaknesses.

    Emotional intelligence – they understand and manage emotions, both their own and others’.

    Authentic leaders are not afraid to show vulnerability. They acknowledge when they fall short and allow others to fill the gaps. They understand that true teamwork is not about one person having all the answers, but about creating a space where each individual can shine impacting performance of the whole team.

    The Impact of Authenticity

    When leaders create this kind of environment, the effects ripple outward. Employees feel valued, supported, and trusted. They take pride in their work. They learn from mistakes without fear of blame. And as a result, performance improves.

    Authenticity is not about perfection. It’s about respect, fairness, and openness. When things go wrong—as they inevitably do—authentic leaders treat setbacks as growth opportunities, fostering resilience, creativity, and motivation across the team.

    The outcome is not only happier employees but stronger organisations. Productivity rises, relationships deepen, and the culture becomes one of deep trust, positivity and a happy environment to be a part of.

    Shackleton: A Case Study in Authentic Leadership

    Few leaders illustrate authentic leadership better than Sir Ernest Shackleton. His legendary Antarctic expeditions are remembered not just for their daring but for the way he led his men through extraordinary challenges.

    Shackleton’s leadership was deeply people-centred. His values, shaped by his upbringing, guided his decisions. He rejected rigid hierarchies, treated everyone with fairness, and established routines that created stability in uncertain conditions.

    He led by example. He never asked of his men what he wouldn’t do himself. He built strong one-to-one bonds with each crew member, understanding their individuality and helping them reach their potential.

    In moments of crisis, Shackleton remained visible and optimistic—even when he harboured private doubts. He worked tirelessly to keep morale high and spirits strong. He encouraged teamwork, watched for signs of strain, and supported those in need.

    Above all, Shackleton took responsibility. He held the big picture in mind, while also being present in the smallest of details without being seen to micromanage, undermining trust. His authenticity inspired loyalty and respect that carried his men through impossible odds.

    His legacy endures as one of the clearest examples of authentic leadership in action. His approach is one of easy adoption with desire to lead effectively, while understanding yourself and others, as well as demonstrating a high degree of emotional intelligence

    Why Does this Matter in Business Today

    George Kohlrieser, in his book "Care to Dare", puts it succinctly:

    “If your starting point is that people are a cost to be minimised, your organisation might survive but it won’t thrive. But if you fundamentally believe human beings are valuable … you will achieve results in a way that also elevates the contribution and value of the human beings inside your organisation.”

    This perspective is vital in today’s world of work. Employees are no longer motivated solely by pay. They seek meaning, purpose, and belonging. They want to know that their contributions matter.

    Authentic leaders create these conditions. They act as “secure bases”—sources of safety, inspiration, and encouragement that allow people to take risks, innovate, and grow.

    When leaders operate from authenticity, even difficult decisions are received with more understanding. Trust cushions the blow. People may not always agree, but they believe in the fairness and integrity of the process.

    Final Reflections

    My holiday stay referred to earlier reminded me that authentic leadership isn’t an abstract theory—it shows up in the smallest details of everyday service. It’s in the smile that feels genuine, the conversation that isn’t scripted and the sense that people enjoy coming to work every day.

    The General Manager’s leadership approach was written into every interaction that not only I had, but other guests as well. Personnel willingly went beyond expectations, enjoyed interacting with guests and demonstrated a complete understanding of the necessity for teamwork. I got the feeling that no none wanted to be the weak link.

    And that is the real lesson: authentic leadership transforms not just organisations but experiences. It turns service into connection, compliance into commitment, and work into meaning.

    In a world that often feels transactional and rushed, authenticity stands out. It builds trust, inspires loyalty, and drives results—not by demanding more from people, but by bringing out the best in them. In other words rather than being bottom line focused which often forces robot-like behaviour and service, it is people focused and, in this way, the bottom line is taken care of through a happy, thriving empowered workforce.

    So how important is authentic leadership? In my view, it is not just important—it is essential.

    Note:

    *“Secure base is a person, place, goal or object that provides a sense of protection, safety, and care and offers a source of inspiration and energy for daring exploration risking taking and seeking challenge.”

    References:

    George Kohlreiser, Care to Dare, 2012

    Shackleton’s Way, Margot Morrell and Stephanie Capparell

    https://online.hbs.edu/blog/post/authentic-leadership